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Episode 15: Delivering and Proving PR Value
As we look ahead to 2023, there is no better time for PR pros to resolve to do a better job delivering and proving value. I was in that frame of mind when I spoke with Renée Warren,who launched and...
View ArticleEpisodes 16 & 17: ChatGPT and PR
The last two PR: Done and Doner podcasts focused on ChatGPT and AI in PR. In Episode 16, we invited a panel comprising Fusion PR account directors Mark Prindle and Diana Bost, and Stefano Pacifico,...
View ArticleGreg Hartley on How to Increase the Power of your Message with Body Language
I am constantly searching for podcast and YouTube content to enjoy while I am out running or driving. The ones I like most are about music and true crime. Through the latter interest I discovered the...
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Defining PR: Top Tips, AI Tools and Takeaways
I enjoyed participating in the Defining PR roundtable on Twitter Spaces recently, which was organized and led by Stephen Karaolis, founder of Pear The Agency and AI startup PR Labs (more on this...
View ArticleEric Yaverbaum on Crisis Management Lessons from the Latest Influencer Scandals
I enjoyed chatting with Eric Yaverbaum for our podcast recently. If you don’t know the name, you probably should – especially if you run in NYC PR circles. He is CEO of Ericho Communications and...
View ArticleInterviews that Went off the Rails in 2023
The PR, Done and Doner podcast panel had fun watching and discussing famous video interview flameouts of 2023. It was a wild ride, and nice follow-up to my post about one-hit blunders, i.e. high...
View ArticleDan Marquez on Building Brand with a CEO Podcast
Have you ever considered launching a CEO or executive podcast but don’t know where to start? It’s really not that hard, doesn’t have to cost much – and you can earn real ROI without having to build a...
View ArticleTech CEO Reputation and Impact: Top Takeaways from Shahar Silbershatz Interview
I had a great chat recently with Shahar Silbershatz, CEO of reputation management and analytics firm Calber. He joined the podcast to discuss the impact of executive brands on company reputation and...
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Help! The AI Ate my Web Search! Will SEO Ever be the Same?
Your company has fought long and hard to climb in the search engine results. But SEO is changing, driven by AI and new ways in which we find info and answers online. Is it time to panic? How can...
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How Much is that Puff Piece in the Window?
My post What to Do When PR Hits a Paywall covered the growing number of ways PR folks get hit up for fees when working the media. That post was seven years ago. I am writing again because the issue...
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